EVERY ATHELTE. EVERY OPPORTUNITY.
TALENT IS EVERYHWERE.
OPPORTUNITY ISN'T.
Our Mission
We remove financial barriers that keep young athletes from competing—helping families with participation fees, equipment, travel and other costs that make competitive sports possible.”
TALENT SHOULDN'T HAVE A PRICE TAG
But for too many young athletes, the cost of competing determines how far their talent can take them.
WHY IT MATTERS
Talent exists everywhere. Opportunity doesn’t. The rising cost of competitive sports is leaving too many young athletes on the sidelines.
THIS IS WHERE IT STARTED.
Sally and Ralph believed every kid deserved a place to play, someone in their corner, and a community that showed up. Decades later, we're carrying that same belief forward.
PLAY
Registration & participation fees
WHAT WE DO
We remove the financial barriers that keep young athletes from competing.
EQUIP
Uniforms, gear, & equipment
COMPETE
Travel, camps, & tournament expenses
THE PRICE TAG OF COMPETITIVE YOUTH SPORTS
$10,000+
THE COST OF COMPETING
Youth sports are becoming more expensive -- and more kds are being priced out.
INCREASE IN YOUTH SPORTS SPENDING SINCE 2019
46%
$40 BILLION+
SPENT BY U.S. FAMILIES ON YOUTH SPORTS EACH YEAR
Sourse: Aspen Institute Project Play
KEEP AN ATHLETE IN THE GAME.
Your support helps remove the financial barriers standing between a young athlete and their next opportunity.